Monday, December 10, 2012

Contrast


I chose product design and surface design for the contrast assignment. The first two example are what I think utilize contrast successfully. The third does not.

Owl Mugs

These Owl Mugs sold by VivaTerra display a few different concepts of contrast. There is tonal contrast in the owl’s feathers. The white and grey tonal value creates a visually appealing mug. This also makes them a little more noticeable from across the room. The owl figures also display contrast in scale. An actual owl would be much larger than these, unless they were baby owls. This small size, whether seen as baby owls, or just scaled down adult owls, give the product an adorable appeal. The juxtaposition of these owls is also important. Mugs are usually a typical size and shape. Seeing these in a kitchen setting makes them stick out among the usual items.


Book Shelf

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This Spoonya Industrial Bookshelf also displays a number of contrast concepts.  There is color contrast between the books and the dark foam inserts. This creates a somewhat visually appealing bookshelf, turning it into a geometric painting. The juxtaposition of the books also adds to the design uniqueness. Placing the books perpendicular to one another in a shelf this unique might be appealing to some people.


Birch Tree Pattern

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This textile is a designed after the bark on a birch tree. The contrast elements it employs don’t work particularly well, at least in my opinion. The contrast in color and tone are supposed to appear realistic. The similarity in color is a good match to that of real birch bark. The dark tones do not provide enough contrast though. The design feels flat with little depth. The juxtaposition of this fabric does not do it for me either. Taking the pattern of a birch tree out of nature and putting it in a domestic or unnatural setting isn’t appealing. The fabric might be good for a camouflage of some kind.


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Owl Mugs:

Book Shelf:

Birch pattern:



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